Despite its camera expertise, Sony is turning to Nokia for VR help.
Nokia made some great smartphone cameras back in the day, but we certainly didn’t expect that to lead to the Ozo, a $45,000, 360-degree 3D virtual reality camera. Now, the Finnish company will provide expertise and Ozo cameras to Sony Pictures, which will use them to create VR content. The studio will also take advantage of the Ozo Live VR broadcast capability “to transport fans to Sony Pictures events that they couldn’t otherwise attend,” the company wrote.
There are other VR rigs out there that can take higher-quality images. And it seems odd that a camera manufacturer with Sony’s professional experience would turn to Nokia, of all companies, for equipment and advice. However, Ozo does offer live VR broadcasting, real-time on-set Oculus Rift VR playback and rapid stitching from the eight cameras. With other systems, it can take ages to patch together multiple videos, meaning producers often have no idea what they shot until much later.