Jaunt One is a virtual reality camera designed for pros, by Dean Takahashi

Jaunt has carved out a name for itself as a maker of virtual reality films. Now it is launching the Jaunt One VR camera designed for professional VR creators. It will be available as a direct-to-consumer sale through a network of resellers.

The move puts the company into competition with rivals such as Nokia, with its Ozo camera, and gives the company a new line of business, in addition to its films. Among the resellers are The Studio-B&H, AbelCine, and Radiant Images.

Ahead of the 2017 National Association of Broadcasters Show, the Palo Alto, Calif.-based Jaunt also unveiled several new Jaunt One features, including support for 120-frames-per-second capture, real-time video feed, and updates to white balance correction in Jaunt One’s companion software suite: Jaunt Cloud Services (JCS).

“Demand for the Jaunt ONE has been unwavering since we introduced it to rental houses last summer, ” said Koji Gardiner, vice president of hardware engineering at Jaunt, in a statement. “The natural next step was to provide filmmakers the ability to own the camera. These filmmakers are pushing the creative boundaries as they eagerly explore the medium, and we could not be more proud to provide them with the only professional-grade VR camera designed specifically for their craft.”

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