In a year of slow sales for traditional movies, VR came out on top. So what happens now?
While everyone was busy complaining about slow sales at the 2018 SundanceFilm Festival, something remarkable happened: The festival saw its first major VR acquisition. For a reported low-to-mid seven figures, CityLights bought the three-part VR series “Spheres,” directed by science-storytelling whiz Eliza McNitt, narrated by Jessica Chastain, and executive produced by Darren Aronofsky.
A few days later, in the first sale of a VR documentary at Sundance, Dogwoof acquired “Zikr: A Sufi Revival,” directed by Gabo Arora. “Zikr” is a 15-minute interactive VR experience that uses song and dance to transport four participants at a time into ecstatic Sufi dance rituals; in addition to location-based installations, the deal includes funding for an online version of the VR experience that allows multiple players to be networked at once.